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Milk the Franchise | July 21, 2017

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Why is Everyone Excited about a Seinfeld Reunion?

Why is Everyone Excited about a Seinfeld Reunion?
Ron Seifried

In the last couple of weeks, there has been plenty of buzz of a possible reunion of Seinfeld, the classic sitcom that ran on NBC 1989-1998. The first sign was a on January 13 photo of Jerry Seinfeld and Jason Alexander outside of Tom’s Restaurant (made famous from the series) on the Upper West Side of Manhattan that went viral within minutes.  Seinfeld first mentioned on Reddit, then confirmed on the “Boomer & Carton” WFAN radio show on January 30 that a mini reunion will be taking place with other cast members reprising their roles and the involvement of co-creator Larry David.

This one pic from Jan. 13 went viral within  minutes and the Seinfeld rumors were on.

This one pic from Jan. 13 went viral within minutes and the Seinfeld rumors were on.

What we do know that this will NOT be a commercial or an episode of Jerry’s web series “Comedians in Cars Getting Coffee.” We also know that Jason Alexander will be return as Jerry’s best friend George Costanza.  And it will be longer than 60 seconds and not a recurring series. Jerry has stated the “I think it’s one and done.”

What we do not know is if either Julia Louis-Dreyfus as Elaine or Michael Richards as Kramer will return to the parts that made them famous.

Since there has been a dearth of decent sitcoms and the viewing habits has changed considerably since the late 90’s, the web has been abuzz with a possible reunion since the infamous tweet on January 13.

Why? Reunion shows do not work.  Fans of TV series do become depressed after the end of a successful run, missing their favorite characters more than their own family. But do we really need to revisit this fictional universe?  Jerry and company did a half-way decent job in concluding Seinfeld. I loved the show and have no desire to see any milking of this franchise.

Seinfeld reunion

The cast of Seinfeld reunited for excellent 7th season of HBO’s “Curb Your Enthusiasm”

And we already had a well conceived reunion of the cast during the 7th season of “Curb Your Enthusiasm” in 2009. Starring “Seinfeld” co-creator Larry David as a fictional version of himself, most of the season centered around Larry’s effort to reunite the cast as way to win back his ex-wife Cheryl. From the third episode until the climatic “reunion show,” complete with the original reconstructed Seinfeld set.  The mostly improvised series included the main four characters with Wayne Knight, Estelle Harris and Steve Hytner returning  for a table read and series director Andy Ackerman directing the scripted episode.

Then again, this July 5 will be the 25th anniversary of the pilot episode, so this may be a full reunion after all.

Happy belated Festivus!

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